Goliath Data Real Estate CRM
Goliath Data Real Estate CRM uses AI to help agents and investors prospect, nurture, and close deals faster.
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About Goliath Data Real Estate CRM
Goliath Data Real Estate CRM is an advanced, AI-powered prospecting platform designed specifically for real estate agents, investors, and operators who want to find and convert motivated home sellers with unprecedented efficiency. The platform integrates three essential product layers—data, CRM, and AI automation—into a single, seamless workflow that guides users from initial lead discovery to final closing. At its core, Goliath Data provides real-time enriched property data with powerful seller-intent signals, including equity analysis, life events like divorce and probate, tax delinquency, foreclosure notices, and other key motivation indicators. Users can search for prospects by location, property type, price range, equity, and specific intent signals, ensuring they target only the most promising leads. The built-in skip tracing feature surfaces phone numbers and email addresses for property owners, eliminating the need for separate lookup tools and reducing costs. The unified CRM dashboard manages every conversation, deal, task, appointment, and team member in one place, with pipeline tracking, deal-stage progress, notes, contract generation, and team handoffs. The CRM is intent-aware, scoring and ranking leads by seller likelihood, so users call the right person at the right time. With over 11,000 real estate operators trusting the platform, Goliath Data promises to help users close three times more deals in half the time by nurturing smarter and closing faster with the power of AI.
Features
AI-Powered Prospecting and Lead Scoring
Goliath Data uses artificial intelligence to analyze property data and identify homeowners who are most likely to sell. The platform evaluates dozens of intent signals, including equity levels, interest rates, life events, tax delinquencies, and foreclosure notices, to assign each lead a seller intent score. This scoring system ranks prospects from highest to lowest likelihood of selling, allowing users to prioritize their outreach efforts. Instead of cold-calling random lists, users can focus exclusively on high-probability leads, dramatically increasing conversion rates and reducing wasted time. The AI continuously learns from user interactions and closing data to refine its scoring models over time.
Precision Filtering and Search Capabilities
The platform offers a powerful search engine that allows users to filter prospects with incredible precision. Users can search by city, state, zip code, estimated interest rate, price range, seller intent score, estimated property value, number of bedrooms, property type, year built, lot size, equity percentage, MLS status, and owner type. This granular control ensures that every lead matches the user's exact investment criteria or client preferences. For example, an investor targeting single-family homes under $400,000 with over 40 percent equity in a specific zip code can generate a hyper-targeted list in seconds. The search results update in real time as filters are adjusted.
Built-in Skip Tracing and Contact Enrichment
Goliath Data eliminates the need for separate, expensive skip tracing services by embedding this functionality directly into the platform. When users identify a promising property, the system automatically surfaces the owner's phone numbers and email addresses, often including multiple contact points for hard-to-reach individuals. This data is continuously updated and verified, ensuring users reach decision-makers without paying for a third-party lookup tool. The skip tracing integrates seamlessly with the CRM, so contact information is immediately available for calls, texts, or emails. This feature alone can save real estate professionals hundreds of dollars per month.
Intent-Aware CRM and Pipeline Management
The built-in CRM is uniquely designed to be intent-aware, meaning it does not just store contacts but actively scores and ranks them based on seller likelihood. The dashboard provides a unified view of every conversation, deal, task, appointment, and team member. Users can track pipeline stages, monitor deal progress, review notes, generate contracts, and hand off leads to team members without leaving the platform. The system automatically updates lead scores as new data becomes available, ensuring users always see the most current picture. Smart call lists and instant summaries remove guesswork, telling users exactly who to call, what to say, and when to say it.
Use Cases
Real Estate Agents Building Listing Inventory
Real estate agents can use Goliath Data to consistently fill their listing pipeline with motivated sellers. By filtering for properties with high equity, low interest rates, and recent life events like divorce or probate, agents can identify homeowners who are primed to sell. The AI-powered nurture sequences allow agents to engage these prospects with personalized calls, texts, and emails, booking more listing appointments without cold calling. Agents report going from chasing dead-end leads to having vetted listing appointments on their calendar every week. The platform's contract generation and pipeline tracking ensure that every conversation moves smoothly toward closing.
Real Estate Investors Acquiring Off-Market Deals
Investors focused on wholesaling, flipping, or buy-and-hold strategies can leverage Goliath Data to find off-market properties that meet their specific criteria. By searching for properties with high equity, tax delinquency, or foreclosure notices, investors can identify distressed homeowners who may be motivated to sell at a discount. The built-in skip tracing provides direct contact information, allowing investors to reach out immediately. The CRM tracks every deal from initial contact to closing, with automated reminders and follow-ups ensuring no opportunity falls through the cracks. Investors using the platform report scaling their acquisitions without increasing marketing budgets.
Property Managers Expanding Rental Portfolios
Property managers can use Goliath Data to identify homeowners who may be struggling with their properties and are open to selling or converting to rental management. By filtering for properties with tax delinquency, high interest rates, or extended vacancy, managers can target owners who might benefit from professional management or a cash sale. The platform's nurture sequences help managers stay top of mind with these prospects, sending automated follow-ups that build trust and demonstrate value. The unified dashboard allows managers to oversee multiple deals simultaneously, ensuring efficient operations and consistent communication.
Real Estate Teams Coordinating Lead Generation
Real estate teams can use Goliath Data to centralize their lead generation efforts and improve collaboration. Team leaders can assign leads to specific agents, track deal progress across the entire team, and monitor which activities drive the most closings. The platform's team handoff feature ensures that when a lead moves from prospecting to negotiation, the transition is seamless with all notes and history preserved. The analytics dashboard shows which outreach strategies are most effective, allowing teams to double down on what works and cut what does not. This coordinated approach helps teams close more deals in less time.
Frequently Asked Questions
How does Goliath Data determine which homeowners are likely to sell?
Goliath Data uses artificial intelligence to analyze dozens of data points on each property and homeowner. These include equity levels, current interest rates, recent life events like divorce or probate, tax delinquency, foreclosure notices, and other behavioral signals. The AI weighs these factors to generate a seller intent score, ranking prospects from most to least likely to sell. The system continuously learns from user interactions and closing data to improve its predictions over time, ensuring that the leads you receive are always the most relevant and actionable.
Is the skip tracing data accurate and up to date?
Yes, Goliath Data continuously updates its skip tracing database to ensure phone numbers and email addresses are current and accurate. The platform sources data from multiple public and proprietary databases, cross-referencing information to verify contact details. When a user identifies a property, the system surfaces the most reliable contact information available. If a number is disconnected or an email bounces, the system flags this and attempts to find alternative contact methods. This commitment to data quality saves users from wasting time on outdated or incorrect leads.
Can I use Goliath Data if I already have my own list of contacts?
Absolutely. Goliath Data allows you to upload your existing contact list, and the platform will analyze each contact to determine who is most likely to sell. The AI evaluates the same intent signals and seller motivation indicators for your imported contacts, scoring and ranking them so you can prioritize your outreach. This feature is particularly useful for agents and investors who have built lists over time but lack the data enrichment to know which contacts are ready to transact. You can also combine your list with Goliath's prospect database for a comprehensive pipeline.
What kind of support and onboarding does Goliath Data provide?
Goliath Data offers a seven-day free trial with onboarding that takes seconds to complete. New users are guided through the platform's features with interactive tutorials and tooltips. The company provides customer support via phone, email, and live chat, with a team of real estate technology experts ready to assist. Additionally, the platform includes a library of training resources, including video guides, webinars, and best practice articles. Users also have access to a community forum where they can share strategies and learn from the experiences of over 11,000 other real estate professionals.
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